Charles Donald Fegert was a prominent American businessman best known for his significant contributions to the advertising industry and his high-profile marriage to actress Barbara Eden. Born in 1930 in Chicago, Illinois, Fegert’s journey from a humble background to becoming the vice president of advertising and marketing for major newspapers is a testament to his determination and business acumen. This article delves into the life of Charles Donald Fegert, exploring his early years, career trajectory, personal relationships, and legacy.
Early Life and Education
Charles Donald Fegert was born into a middle-class family on Chicago’s South Side. His father worked in a steel company, providing a modest living for the family. Fegert attended South Shore High School in Chicago, where he completed his secondary education. Demonstrating a keen interest in business from a young age, he pursued higher education at Loyola University, earning a Bachelor of Business Administration degree in 1955.
Early Career
After graduating, Fegert briefly worked in the mills and served in the Coast Guard, gaining diverse experiences that would later inform his business career. In 1955, he began his professional journey as a salesman for the Sun-Times, a prominent Chicago newspaper. His exceptional sales skills and dedication quickly garnered attention, leading to rapid promotions within the company.
Rise to Vice Presidency
By 1969, Fegert had transitioned to the Daily News, another major Chicago publication. His roles evolved from store advertising to advertising manager, reflecting his growing expertise and leadership in the field. In 1972, he was appointed vice president of advertising and marketing for the Daily News, a position that solidified his reputation as a leading figure in newspaper advertising.
Leadership Style and Contributions
Fegert was known for his charismatic leadership and hands-on approach. Unlike many executives who preferred to delegate, he actively engaged with his sales teams, often working alongside them to demonstrate effective sales techniques. This “management by charisma” approach not only motivated his employees but also fostered a collaborative and dynamic work environment.
Personal Life
Charles Donald Fegert’s personal life was marked by three marriages. His first marriage remains largely undocumented, with little information available about his first wife. His second marriage was to Trish Althaus, a young model. The couple married at Kraft Chapel’s North Shore Baptist Church and had two sons, Michael and Chip Fegert. However, this marriage ended in divorce in the 1970s.
In 1974, Fegert began a relationship with Barbara Eden, a renowned actress best known for her role in “I Dream of Jeannie.” After three years of dating, they married on September 3, 1977. Their union brought Fegert into the public eye, but the marriage faced challenges, including Fegert’s struggles with alcohol and substance abuse, leading to abusive behavior. Eden later revealed that these issues contributed to their separation in March 1982 and eventual divorce in 1983.
Later Years and Death
Following his divorce from Eden, Fegert maintained a lower public profile. He continued his work in advertising and remained active in various business ventures. On July 29, 2002, Charles Donald Fegert passed away peacefully in his sleep in Chicago at the age of 72. His death was attributed to natural causes related to aging.
Legacy
Charles Donald Fegert’s life was a blend of professional success and personal challenges. His contributions to the advertising industry, particularly in the newspaper sector, were significant during his tenure. While his personal life faced difficulties, including multiple marriages and struggles with substance abuse, Fegert’s professional achievements and charismatic leadership left a lasting impact on those who worked with him.
Conclusion
The story of Charles Donald Fegert is one of ambition, resilience, and complexity. From his early days in Chicago to his rise in the advertising world and his high-profile marriage to Barbara Eden, Fegert’s life encapsulates the multifaceted nature of personal and professional endeavors. His legacy serves as a reminder of the challenges and triumphs that come with a life lived in both the public and private spheres. See More